ATCO & Qualico

HomeOne Basement Installation

ATCO & Qualico

Bringing hydrogen to life at home

We brought the newly minted Home Hydrogen brand to life through an educational display in the basement of HomeOne—Alberta's first fully-functional showhome powered by hydrogen. The installation tells the story of how hydrogen is produced, its global applications, its sustainability, safety, and its massive upside for the province's energy economy. To further reinforce the brand, we created a series of houseware items that seamlessly embed key messages into the living spaces upstairs. This installation has become a engaging tool for our clients Qualico and ATCO, serving as a platform to tour industry professionals, government representatives, and media so they may better understand and explore hydrogen's potential.

What we did
Interactive + Digital
Media, Comms + Public Relations
Advertising Campaign

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